_a-sony-and-paramount39s-merger-could-double-combined-global-box-office-gross.jpg "A Sony and Paramount's Merger Could Double Combined Global Box Office Gross from ivy assets Video Screenshot Preview")
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✓ Published: 10-May-2024
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✓ Published: 10-May-2024
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Sony and Apollo's strategy in a merger with Paramount would be to keep theatrical release output steady between the studios at around 20 wide releases per year. The exhibition industry fears a merger could reduce output like Disney-Fox, but Sony/Apollo plans to compete with streamers through volume. TV and streaming assets like CBS, MTV, and Paramount+ would likely be auctioned off under a merger. Last year, Sony and Paramount grossed $2 billion each at the global box office, while a merger could see their combined output reach $4 billion.
Sony and Apollo's strategy in a merger with Paramount would be to keep theatrical release output steady between the studios at around 20 wide releases per year. The exhibition industry fears a merger could reduce output like Disney-Fox, but Sony/Apollo plans to compete with streamers through volume. TV and streaming assets like CBS, MTV, and Paramount+ would likely be auctioned off under a merger. Last year, Sony and Paramount grossed $2 billion each at the global box office, while a merger could see their combined output reach $4 billion.
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